Appcast to Share Vital Recruitment Benchmarks to Help Organizations Navigate Tight Labor Market During Live Webinar

LEBANON, N.H., Jan. 20, 2022  WHAT
Ahead of the release of its 2022 Recruitment Marketing Benchmark Report, Appcast, the global leader in programmatic recruitment advertising technology and services, will host a live webinar to offer a sneak peek of the key findings, hosted by Appcast Labor Economist Andrew Flowers.

Peering into the sixth edition of the Appcast Recruitment Marketing Benchmark report, which draws insights from 165 million job ad clicks and 8 million job applications, webinar attendees will receive a deeper understanding of:
●    How economic dynamics like labor shortages and accelerating inflation affect the market recruiters' ability to attract job seekers
●    Key benchmarks – application rates, average cost per click, and average cost per application – that will enable hiring organizations to better compete for talent
●    Why data-driven job ad content strategies, like promoting employee benefits or remote work opportunities, can improve recruitment marketing performance
●    Initial data regarding cost per hire benchmarks

WHO
Andrew Flowers, labor economist at Appcast
A recognized expert on economic policy, the U.S. labor market and macroeconomy, Flowers brings nearly 15 years of industry insights and experience to Appcast. Prior to joining Appcast, Flowers spent nearly three years at Indeed.com as an economist at its global research institute, the Hiring Lab, and earlier, he was the quantitative editor and an economics writer at FiveThirtyEight. Throughout his career, he has produced more than 30 research reports and is often sought-after to provide insight on the changing labor market.

WHEN & WHERE
Date: Tuesday, January 25, 2022
Time: 2 – 3 p.m. ET

All registrants will also be among the first to receive Appcast's full 2022 Recruitment Marketing Benchmark Report, to be published in early February.

Additionally, attendees are eligible for 1 SHRM professional development credit (PDC).

To register for this free event, please visit:
https://info.appcast.io/webinar/sneak-peek-2022-recruitment-marketing-benchmark-results-pr

About Appcast
Appcast is the global leader in programmatic recruitment advertising technology and services. With advanced technology, unmatched market data and a team of the industry's best recruitment marketers, Appcast's technology and services manage over half a billion dollars in job advertising annually on behalf of more than 1,500 clients. Headquartered in Lebanon, N.H. with offices in Boston, Mass., New Brunswick, Canada and Minsk, Belarus, Appcast is a subsidiary of StepStone, one of the world's largest job classified businesses.. To learn more, visit https://www.appcast.io/ and follow on Twitter @appcast_io.