Friday, 6 November 2026 · The Independent Business Wire

The Undefeated Tribe, a Crunch Fitness Franchise, Partners with Lamar Advertising

Lamar Advertising was a presenting Sponsor of the Awards of Excellence, recognizing top performers at The Undefeated Tribe.
Lamar Advertising was a presenting Sponsor of the Awards of Excellence, recognizing top performers at The Undefeated Tribe.

Crunch Fitness Franchisee will expand to 50+ Locations

AUSTIN, Texas, , March 3, 2025 The Undefeated Tribe, a Crunch Fitness franchise, today announced a partnership with Lamar Advertising, a marketing agency focused on market penetration. This move comes on the heels of the Undefeated Tribe's recent growth in Texas, Oklahoma, New Mexico and Missouri. The partnership will lead to 50+ locations, adding to their current portfolio of 27 Crunch Fitness clubs.

Lamar Advertising is the Undefeated Tribe's preferred partner for billboard purchasing and placement. They are exceptional marketing partners of and help ensure the brand is proudly displayed throughout existing and new markets.

"The professional executives at Lamar have partnered with us from day one to gain brand awareness and build equity in our new markets. We will continue building new gyms and utilizing our partnership with Lamar to showcase Crunch's competitive advantages and to build a community around our brand," Hartl said.

Crunch Fitness locations offer top-quality cardio equipment and strength training equipment, circuit training, a functional training area with an indoor turf area, a dedicated group fitness studio, a dedicated Ride indoor cycling studio, Hot Studio classes, HydroMassage®, beds, saunas, and high-end tanning. Members looking for assistance reaching their goals will have access to highly experienced Personal Trainers.

As the franchise continues to grow, The Undefeated Tribe will be inviting hundreds of individuals to join their team to help communities across Texas, Oklahoma, New Mexico and Missouri experience fitness, wellness, relaxation and recovery.

If you are interested in Working Hard, Having Fun and Making History please apply today at epiccrunchjobs.com.

About The Undefeated Tribe

Founded in 2018 by Tony Hartl, The Undefeated Tribe is one of the fastest growing franchises within the Crunch Fitness system. The Company currently operates locations in Texas and Oklahoma, with many more in development. In 2021 The Undefeated Tribe was selected as the Franchise of the Year for the Crunch Fitness system. The Undefeated Tribe was recognized as the top-performing franchise for its unique accomplishments and excellence in business performance, community service, and brand involvement.

Issued by The Undefeated Tribe. Distributed by Business Press Room.


About The Undefeated Tribe

Official press release issued by The Undefeated Tribe.

Designated Media Inquiries

Amber Givens , The Undefeated Tribe, [email protect

Phone:1 2706685354